Website Copy Honesty Audit

Marketing & Promotion Any AI tool intermediate

Find where your website is vague, boastful or invisible to a first-time visitor

When to use it: Use before any redesign — paste your homepage text and see it through a stranger's eyes
Audit my website copy as three people at once.

MY HOMEPAGE TEXT: [PASTE ALL OF IT]
WHAT I ACTUALLY SELL + TO WHOM: [ONE PARAGRAPH]

Read it as:
1. A rushed local with the exact problem I solve — do they know within 5 seconds they're in the right place? What made them bounce?
2. A sceptic — list every claim with no proof attached ("quality service", "trusted by many"), and what proof would fix each.
3. An AI search engine — what factual entities are missing or vague (who, where, what services, prices, credentials)?

Then produce:
- The 5 worst lines, each with a rewritten version using only facts I gave you.
- A missing-facts list I should add (location, ABN, real numbers, named services).
- One structural change that would matter more than any wording change.
Do not flatter me. If it's fine, say what's fine; if it's wallpaper, say so.

Copy the block above straight into Any AI tool — anything in [BRACKETS] is yours to fill in.

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